| | OCTOBER 20208EXPERTS TALKWith the world ecosystem final-ly catching up on the damages caused by pollution, overuse and sheer negligence in the form of climate change the world is frantically searching for sustainable solutions. And as in every field today, the solution comes with the sim-ple formula of "Smart". Across the globe, smart cities have become the embodiment for sustainable growth and countries are adopting its virtues with a zeal like never before to finally right the wrong towards decades of environmental afflictions. So, what is a smart city? Although, its definition is pretty fluid and seems to change from the point of view of every country it all boils down to "a city designed to solve the public problems of the urban world in a sustainable eco-friendly way using intelligent digital technology like connected devices and sensors to achieve a higher quality of life". Data, insights and be-haviors are recorded, reported and decod-ed using intelligent technologies to define human actions to unfold demand patterns and provide faster, cost effective and sus-tainable living conditions.The ever increasing congestion in the cities around the world has forced city dwellers to contend with growing waste and water management issues, overcrowd-ed spaces, polluting traffic that directly impacts their health and wellbeing. As per SMART CITIES ­ A MIRAGE OR REALITY By Vidya Ramakrishnan, Head - Marketing Content & Thought Leadership, Aspire SystemsA marketing and content development professional, Vidya is reigning in the industry for 12+ years with superlative expertize in the fields of marketing, content development, corporate communications and client servicing.THOUGHT LEADERSHIP Vidya Ramakrishnan, Head - Marketing Content & Thought Leadership
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