Managing Director - India
Please walk us through Square Panda Education’s journey so far as an EdTech startup.
Square Panda was established in 2014 by our CEO, Andy Butler, who was frustrated by the lack of learning resources for his dyslexic daughter. He ideated engaging games to help her identify, spell, and read English alphabets. Its success prompted him to develop phonics-based learning playsets based on the latest neuroscience research and AI technology. It helped in English language learning and cognitive skills development for preschool children. On Jan 4, 2016, two years after Square Panda was established, American tennis legend and eight-time Grand Slam champion Andre Agassi came on board as an investor in Square Panda. The company’s operations in India were launched in Mumbai in February 2019 by Andre Agassi himself.
With each product and each upgrade, we continuously build more algorithms to understand each child’s patterns of learning, demographics, and make them integrated against the new products and the new games
Tell us about Square Panda Education’s approach to EdTech
Square Panda strives to bring impactful, innovative learning backed by games, which are carefully designed by our very own in-house curriculum team comprising early education experts, neuroscientists, and technologists. We provide well-rounded, multisensory, and adaptive learning, which holds value for all stakeholders in the system, including children, parents and teachers. Additionally, technology gives us the power to scale operations with regards to our market. All our games are adaptive. Our cloud-based system uses the data gathered while the children are playing to personalize their learning as per their level, with recommendations about which game can best enhance their skills.
How do you perceive the opportunities in India’s current EdTech market for your company?
Currently, there are 240 million children under the age of eight residing in India who can benefit from our literacy program. At present, we can divide them into Metropolitans, Tier-1, Tier-2, and so on. Square Panda takes a three-pronged approach, talking to public sector schools, private schools, and parents. We approach the
Square Panda has come a long way since inception. Could you share with us your future goals? How do you intend to innovate Square Panda Education’s market outreach in the portfolio?
Square Panda has come-up with a new way to keep the learning going, even when students are at home. More like a teacher’s instructions, the Square Panda ‘School-To-Home’ program serves as a classroom aid, helping children continue to get the best learning opportunities even when they are physically distant from the school. It improves their literacy skills with appropriate instructional resources. Teachers stay connected to their students’ learning, real-time view over data, monitor progress, and more. They can use it to intervene and guide students and parents in the learning journey.
At Square Panda, we consistently use Artificial Intelligence and Machine Learning to provide unique and special safe learning experiences to our users. While creating a global profile for each child, our AI algorithms are always running in the background, collecting information to make a personalized, in-depth learning path for each user. Based on this, our program provides learning recommendations alongside real-time data to help adults supervise with ease. With each product and each upgrade, we continuously build more algorithms to understand each child’s patterns of learning, demographics, and make them integrated against the new products and the new games.
Ashish Jhalani, Managing Director - India
A business & technology senior executive and entrepreneur, Ashish has over 24 years of experience in building high-growth global businesses. He has occupied various positions across sales, marketing, business development, global digital strategy, product management, and engineering.
● Square Panda Playset