The e-Commerce platform Myntra has named Nandita Sinha as its CEO, where she would report to Flipkart Group CEO Kalyan Krishna murthy. Nandita succeeds Amar Nagaram, who quit Myntra last month after leading the company as the CEO for nearly three years. She would join Myntra from group company Flipkart, where she served as Vice President Customer Growth & Marketing. Nandita is currently leading the overall charter for Marketing. As a seasoned leader in the consumer internet space, Nandita has deep expertise in leading businesses and driving tech pivoted growth and innovation. During her about eight year tenure at Flipkart, she has worked across multiple roles and categories that include beauty & personal care, books & general merchandise, and home & furniture, and has built a

strong organisation, grooming several future leaders with her exemplary people skills.

Nandita had joined Flipkart in August 2013 after stints in Hindustan Unilever and Britannia Industries. Before joining Flipkart, she was the co-founder at MyBabyCart.com, an e-Commerce site. Myntra is integral to the group as an organisation that leads the charter on fashion, beauty and lifestyle, solving the dynamic needs of the modern fashion conscious consumer.

Kalyan Krishnamurthy, Group CEO, Flipkart says, "As the forerunner of several innovations and unique consumer experiences, our aspirations continue to grow for Myntra as a separate company". He exuded confidence that given Nandita's strong background in driving businesses and an acute focus on customer centricity, she will be instrumental in defining the next phase of Myntra's evolution as its CEO.

As a leading player in the space, Myntra has played a key role in revolutionising how people shop fashion and beauty, on the back of an amazing customer experience. "I am very excited about my new role and look forward to the opportunity of driving Myntra's vision of democratising fashion further while working with a very talented team at Myntra," Nandita says.