Keyur Shah: An Exemplary Professional Steering The Family-Owned Business To Thrive In The Market | CEOInsights Vendor
Keyur Shah: An Exemplary Professional Steering The Family-Owned Business To Thrive In The Market

Keyur Shah: An Exemplary Professional Steering The Family-Owned Business To Thrive In The Market

Keyur Shah,  Director

Keyur Shah


Ahmedabad, situated on the banks of the Sabarmati River in central Gujarat, is one of India's most alluring business destinations in India. This bustling city is home to both industrial and service based industries, as well as a high number of commercial organizations. All of these commercial firms flourish in the productive and efficient environment of the business centers in Ahmedabad.

Fluoroplast Engineers Pvt Ltd, established in 1994 is one such renowned Ahmedabad based company that lays its expertise in Manufacturing PTFE & Specialty Products. Ashwin R. Shah, the company's promoter, is an active and knowledgeable entrepreneur who exudes brilliance and professionalism. Ashwin R. Shah is a Visionary who has dedicated his life to an extraordinary career and is a renowned figure in the field of PTFE who always stays ahead of time. An easy and effective substitute for over 1000 products is the outcome of his brain and detail expertise, and his foresighted business policies have positioned Fluoroplast Engineers as one of the leading manufacturers of all types of PTFE products.

Currently, Ashwin R. Shah's son Keyur Shah is successfully leading the firm as the Director, placing innovation at the forefront of the business operation. Keyur Shah is a mechanical engineer, driven by the passion of carrying the legacy of the family business and taking it towards new heights. Keyur Shah adds, “ My passion towards the subject of engineering and the drive to join the legacy of family business both played a major role in driving me towards this role and defining its
growth map", In an exclusive interview with CEO Insights, Keyur Shah, Director, Fluoroplast Engineers Pvt. Ltd walks us through his professional journey as well as the distinctive facets of the company.

Over the years, we have carved a niche and established ourselves as the most preferred vendor in the market

How would you define Fluoroplast Engineers as an organization?
Fluoroplast Engineers is a prominent manufacturer of PTFE and its specialty products. We believe in working effectively and efficiently to deliver products that fully suit our customers' needs. Our cutting edge PTFE and Speciality Products are synonymous with many OEMs. We provide reverse engineering, application based design, and a one-of-a-kind tailor-made approach in PTFE and other key materials. We manufacture and distribute world PTFE products and compressor spares for major industrial sectors, and seek to maintain and expand our global export markets. We serve our customers with a broad range of high quality products supported by a strong stock holding, as well as the most responsive delivery, technical assistance, and after sales service. Over the years, we have carved a niche and established ourselves as the most preferred vendor in the market.

What is the unique proposition that your organization offers to its clients?
Fluoroplast engineers pvt. Ltd., is an organization with a simplified approach. We focus on five key values when deciding on ourselves as an organization and these are also the key factors that offer our unique proposition to the clients we educate our clients, we follow ethical practices, customer service has been and continues to be our highest priority, we are always a step ahead of the market in terms of technical knowledge, and flexibility in production and transformation defines our company's culture and vision.
Moreover, we offer reverse engineering and are very agile on the development front. We place a strong emphasis on import substitutes, which allows us to offer our products at a very affordable price. We are highly technically sound people, led by a visionary business leader with a proven track record of 40 years in the industry.

Reflect on some of the major challenges you have experienced in your journey so far? How did you overcome them and what did you learn from them?
When I joined Fluoroplast Engineers 15 years ago, the biggest challenge and step that had to be made was transforming the traditional business approach into a corporate style while also focusing on geographical expansion. One of the great learning in all these years of experience was to train and retain the existing team to create a proper hierarchy and structured approach to work. We have prospered in the industry by success fully addressing the challenges and consistently nurturing our employees.

In the light of your strong experience, what advice would you give to the budding leaders in the same industry?
This is a growing industry and has vast opportunities for people who want to make it big as an industry expert all I wish to communicate is to believe in the long term game, Don't put all eggs in one basket, and Always continue learning new things.

Keyur Shah, Director, Fluoroplast Engineers
An engineer by choice and innovator by heart, proudly spearheading a family of four with two kids Taksh and khush, wherein his half Komal Shah is also a budding entrepreneur and is an IT expert which she decided to put to enterprising. Keyur Shah is a second generation entrepreneur honing his skills and demonstrating his ability in taking the family owned business to new prospects.

Trending Stories