Things Are Looking 'Cloud-High'

Thanks to the ease of adoption of the latest technologies, once complex business problems now have simpler, faster solutions. As a result, new businesses are mushrooming across different marketplaces at a remarkable pace. We owe a lot to technologies becoming more plug & play, more driven by the cloud, and simpler to use. They make it easier to test ideas and move on faster if it fails.

It's not a secret that the pandemic has been a tail wind to cloud adoption, either. In fact, many businesses were thrown into unprecedented predicaments and unexpectedly had an opportunity to reassess how they communicate within the organization and bank on their

mission critical technology applications. Most of them migrated to the cloud to ensure that the delivery is resilient and consistent and the deliverables maintain a high level of quality. According to markets and markets.com, the global cloud computing market size is expected to grow from $445.3 billion in 2021 to $947.3 billion by 2026 at a Compound Annual Growth Rate (CAGR) of 16.3 percent during the forecast period.

The changing landscape has its own challenges. For instance, during the pandemic's peak, the FBI reported a whopping 400 percent increase in cyber-attacks from what they saw pre-coronavirus. As phishing or social engineering attacks, ransomware, and DDoS attacks continue to pose more significant threats to businesses, cybersecurity solutions providers must aggressively watch the segment's dynamic trends to stay ahead of the threats. From Extended Detection and Response (XDR) to Security Process Automation, Secure Access Service Edge (SASE), Zero-Trust Network Access (ZTNA), and Cyber Insurance, the solutions providers have a number of trends that drives the market. Organizations need to localize these options and delve deep into their operational strategies to build effective cybersecurity strategies and solutions.