Abhijit Roy: A Proficient Industry Stalwart Crafting Fine & Contemporary Financial Solutions | CEOInsights Vendor
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Abhijit Roy: A Proficient Industry Stalwart Crafting Fine & Contemporary Financial Solutions

Abhijit Roy: A Proficient Industry Stalwart Crafting Fine & Contemporary Financial Solutions

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Abhijit Roy, CEO

Abhijit Roy

CEO

Leveraging technology and finance concurrently to yield turnkey solutions, the fintech leaders are often responsible to steer the company towards a profitable dimension. Introducing phenomenal concepts across the Indian fintech domain, Abhijeet Roy is a proficient industry stalwart who is known for his pragmatic and obdurate approach towards various risk factors of the fintech industry. With a vision to make Bonds and Debentures available to every Indian household, Abhijit is prolifically engaged in delivering impeccable outcomes through his brainchild Golden Pi Technologies, which he cofounded with his friend and partner Samir Baran Pratihar. Abhijit's previous experiences of working in the leadership role and managing critical business functions has not only enabled him to explore the fintech space indepth but also molded his craftsmanship as one of the finest acumens of the fintech industry. He has also been instrumental in setting up and scaling other multinational product companies' divisions in his past roles, which further enlightened his insights to access and analyze the various nuances of the finance sector.

Engaging in an exclusive interaction with the CEO Insights, Abhijit highlights some of his outstanding endeavors across the fintech industry.

What Motivated You Towards The Establishment Of GoldenpiTechnologies?
The premise of starting GoldenPi was to solve a very critical problem in the Indian investment landscape which has emerged as a void demanding to be filled for fixed income investments by individual investors. Now, since independence, we have been tuned to the fact that for fixed income investments, we will go to the banks and do the FD, but that picture is no longer correct now, given that bank FDs are five percent at present. The next best option is bonds and debentures, wherein customers can get AAA-rated at around seven percent, AA-rated bonds in nine percent and above and A-rated go up as high as 12-13 percent. Not only do they give much greater returns than bank FD, but they are also as safe as them. Although there are few risks, they are based upon the rating of the papers, but considering bonds and debentures at one end of the spectrum and bank FDs at the other end, bonds and debentures promise safety along with a high level of fixed return.

This is what we wanted to demonstrate across Indian investor households. Now, this has been a very difficult game for Indian investors to invest in the bonds and debentures pace as the sector is being dominated by corporates and HNIs. So, individual investors haven't had an opportunity or an easy way of accessing the bonds and debentures market and making an investment into it. So, using our technologically advanced aggregation platforms, we are making it easier for the individual investors not only to get access to this rich market, but also enabling them to invest in it successfully.

How Is The Company Placed In The Fintech Industry? In What Way Is Goldenpi Unique From Other Firms
In The Fintech Sector?
One of the key differentiators which makes our presence prominent in the market is our extremely superior products. Our product platform is one of the premium podiums for the individual investors of this country to invest in. Secondly, our product goes and integrates with financial institutions also. So, any other third-party financial institution which is looking to offer bonds and debentures easily to their clients, consumes our product in white-label way and seamlessly through our infrastructure and aggregation engines can offer bonds and debentures easily to the clients. Evolving exponentially to achieve our objectives and simultaneously assisting the third-party financial institutions to influence their assets has made us a market leader in the Fintech space.

We firmly believe in innovation and consistently try to make our services better either through process automation or by inventing some thing completely novel


What Strategies Do You Follow To Overcome Various Challenges Of Customers And Meet Their Requirements, And How Did You Make Space For Yourself In The Industry?
Being a highly customer obsessed company, our key focus remains in providing a highly hyper personalized level of service to our customers via our customer engaging products. Continuously updating our site, we layout all the latest bonds and debentures available in the market for investment daily. This a unique and novel initiative that is yet to be adopted by any fintech firm in the country. Secondly, it's very easy for an individual investor to look-up the assets over our platform and understand what kind of bonds and debentures he/she is looking to invest in. The customer can then make a very seamless online transaction.

Buying bonds and debentures through Golden Pie is quite a simple journey that we have specifically designed for retail investors. As I mentioned, our focus has always been to provide very superior customer service to our customers by bringing a proper amalgamation of hyper-personalized products combined with a very excellent customer support experience.

How Have You Been Performing These Responsibilities At Goldenpi Technologies? What Is The Most Crucial Leadership Skill That You've Learned In The Business?
We have always emphasized building a customer-obsessed company culture, wherein everybody in the company is tuned towards bringing value to the customers. So once that vision gets set, everybody knows that we are working for the benefit of the end-users. Maintaining the customer-centric obsession in the company has been a big challenge for me and as well as a pretty steep learning curve. As the bond and debenture is pretty tough, skill sets are rare to be found for this market, and to continuously keep improving the skillset, we keep on learning new stuff continuously and delivering better by consistently working on our services.

Leading Us Through Your Management Style, Describe Your Biggest Management Success Till Now?
By the virtue of having some key managerial and leadership positions in my previous career roles, I have been able to provide a very charged up environment to the employees of GoldenPi and align with the bigger
goal. At the end of the day, we are building an extremely valuable company in the dead space, and are transforming lives. Getting it translated to each and everyone in the company has been something that we have been able to work around. Secondly, I have been implementing an openness and transparency culture across the organization, owing to my previous working experiences.

What Are The Strategies/Methods You Put Forward To Align Your Organization With Your Vision And Mission?How Do You Generate Great Value To Your Organization?
We have been extremely fortunate that whatever strategies we put in place, we do enough amount of due diligence and brainstorming around those ideas. And once the decision is made, we promptly take action on it. Given that we are an extremely nimble organization, we have been able to take it forward and implement it. Owing to the amount of due diligence that we do before hand, rather than during execution, the ultimate decision that is finally taken emerges to be of good quality.

Having said that, there have been things that really didn't panout. Despite all this, we don't term them as failures. What we essentially do is, we once again go back to the drawing board, analyze the whole situation, and see what is the best that can be made out of it to move forward.

What Kind Of Innovation/Up-Gradation Is Currently Happening In Your Organization? How Are You Gearing-Up For The Future?
We firmly believe in innovation and consistently try to make our services better either through process automation or by inventing something completely novel. While in developed countries like America, the landscape of fixed incomes market is $46 trillion, in India, it is $2.3 trillion. So, there's a big gap between the technology adoption and usage, leading to huge scope for innovation. Apart from that, we are in the continuous process of adding new products to our platform. To bring-in better, more efficient and transparent offerings while dealing with customers and enabling them to make their investments at the flick of a hand, we try to make life better for our investors or customers.

We have always taken a keen approach towards the latest technologies like blockchain and UPI payment platforms. We try to see the fitment of these latest technologies into the FinTech environment and see what values we can leverage out of them, so that not only our customer experiences are better and transactions are faster as well as safer, we are also able to grow at a large scale. So, we continuously keep a very sharp eye on the latest emerging technologies not just across India, but also around the globe. In the next six months, we are trying to build into our product stack to make it world-class along with making a lot of in-house innovations as well.

Abhijit Roy, CEO, Goldenpi Technologies
A skilled co-founder with a demonstrated history of working in the fintech industry, abhijit is skilled in establishing and scaling business operations with a strong grasp on emerging technologies. Holding an engineering degree from iit kharagpur and an mba degree from iim calcutta, he bravely stepped into the perilous and intricate financial sector and has not looked back since then. Apart from crafting fine and contemporary financial solutions, abhijit is an avid reader who gladly indulges himself in books and magazines. A foodie at heart, abhijit's love for new cuisines is well-acknowledged amongst his close circle of friends.

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