CEO Insights India

Holoware is a forward looking company with a vision of providing the technology accessible to every segment in the market and make it an integral part of human lifestyle. The company has a team of professionals with relevant experience & expertise across a wide range of innovative technologies enabling them to offer valuable recommendations and services to their customers. Products offered by Holoware are designed to support high end computer requirements, and graphics solutions for most demanding business & space constrained environments. Ragavendra Ganesh is the CEO of the company and leveraging his industry expertise, he has been able to break new business frontiers with Holoware. His passion to always offer the best to their customers has also been a primary catalyst behind the rise of Holoware as a premier brand in this segment.

In an exclusive interview with CEO INSIGHTS, Ragavendra talks more about his professional journey and the unique business operations of Holoware.

Can you tell us more about your educational and professional background Also, what motivated you to establish the company?
I am an engineering graduate. I have 12 years of industry expertise and I have had the opportunity to work on almost all the different levels of this industry. I want to create a system that will help my peers in the industry and when we started this company, we did a market research that showed the prominent gaps in the industry and we want to bridge those gaps through our offerings. After the research, we decided to

enter the computer segment which is a very niche area of the market and when you look at it, the innovations in the desktop segment were stagnant when compared to the innovations happening in the laptop and smartphone segment. We want to be a front runner when it comes to innovation and quality in this market and we are trying to bring in the hologram technology into the desktop market and this means that there is no need for a physical screen which makes it that much more reliable. We are aiming to get this product into the general market within the next few years. We have also come up with the concept called portable computer and we are the first in India to come up with these computers that have got desktop processors and high end Desktop grade graphics.

How has your journey been so far and what are the challenges that you have faced?
The two major issues that we faced were finding the right personnel who are talented and experts in this field in India and also almost all the components that we use for manufacturing are outsourced from foreign countries. Even though we faced these challenges, we never backed down but we pushed ahead, trying out different things. People were also hesitant when we were launching our products about its quality but after using the products, they were convinced about its usability and they started to believe in our capabilities.

How do you come up with innovative business strategies?
I have always prioritized getting the right people who are talented and motivated at the same time. This will help in implementing the strategy whatever that has been planned.

What are the products that you offer and can you explain its uniqueness?
We offer business desktop products

and we are offering portable business desktops now. We want to continue innovating and offer the best value for money offerings to our client. With our products, the customers are getting better future proofing which is crucial as well. So, our customers don't have to worry about whether their desktops will fall behind after a couple of years down the line. Going forward, we want to create systems that can run in and are compatible with different software that are going to come in the future. We have also introduced ECC rams in all our business desktop models that will solve memory errors in your system automatically and this will help the customer to have a better user experience. The products that we offer are also much faster when compared to what the rest of the competition is offering. Our products also dissipate heat better and this ensures that the performance of the system is not being throttled.

What would be your advice to the coming generation?
Believe that whatever happens, you can achieve the target you have set for yourself.

What are the future plans of the company?
Apart from traditional solutions, we constantly think outside the box and we always look from the customers perspective and we come up with solutions that will help them the most. We also have various CSR activities and we want to grow together and help the communities so that they also develop. We want to be mentors to the rural candidates and guide them towards success and become a part of the nation building process. We as an organization are also aiming to partner with other software and hardware entrepreneurs to improve the efficiency and effectiveness of our offerings.

Ragavendra Ganesh, CEO, Holoware
A pioneer with impeccable knowledge about industry trends and customer requirements. With him at the helm, Holoware is aiming to clock in impressive growth numbers and become a market leader in the industry.