Amazon.in & CII Join Hands to Extend Benefits of e-Commerce to MSMEs in 10 Indian states
CEOInsights Team, 0
Amazon.in and CII will work closely with the Ministry of MSME to empower lakhs of MSMEs across the 10 states to leverage technology to reach customers in India and globally.
This step seems to be a move towards Amazon.in’s announcements of digitalizing 10 million MSMEs, enabling $10 billion in e-Commerce exports and creating one million jobs by 2025.
As a part of the MoU, Amazon.in and CII will conduct trainings, workshops and host masterclasses to enable MSMEs to sell online. The two will work together to create a special Exports Module to simplify exports with e-Commerce for lakhs of MSMEs across India, and will have a detailed step-by-step guide for MSMEs to start exporting using e-Commerce.
“MSME are important job creator and forms the backbone of our economy. In the next 5 years, Technology and e-commerce will play a key role in enabling this growth and ensuring the success of millions of MSMEs in domestic as well as international markets. I am pleased to see CII and Amazon working together on this critical agenda. The combined efforts of government and the Industry will bring us closer to
As a part of the MoU, Amazon.in and CII will conduct trainings, workshops and host masterclasses to enable MSMEs to sell online
realizing the vision of an Aatmanirbhar Bharat,” said Nitin Gadkari, Hon’ble Minister for MSMEs, Government of India.
CII and Amazon will regularly publish reports that will include market analysis and insights for MSMEs on promising categories, marketing and branding of their products, logistics, MSME success stories and information on top performing products.
Chandrajit Banerjee, Director General, CII said, “The pandemic has made apparent the role that technology will play through meaningful interventions. Given the rapid shift towards adoption of digital solutions, it is necessary for MSMEs to receive the information and support that will aid in their digital transformation. Education about e-commerce and e-commerce exports, will enable MSMEs to identify opportunities that help them access national and global customers. We are excited about our partnership with Amazon that will help bring e-commerce closer to MSMEs and drive their digital transformation.”
Amit Agarwal, Senior VP and Country Head, Amazon India said, “We remain committed to enabling and equipping MSMEs across India with the right knowledge, tools and technology to build and scale their business in India and globally. This commitment is more important than ever as we continue to work with lakhs of sellers, delivery partners and other MSMEs, helping them revive and grow their business with Amazon. As we continue to work closely with the government on this important agenda, our collaboration with CII will help bring more and more MSMEs online, help them be part of the growing digital economy and create newer business opportunities for them.”