Balancehero India recently appointed Ashish Aggarwal as chief marketing officer. With experience in leadership from BharatPe, Navi, Snapdeal, and Statiq, Ashish Aggarwal brings experience helping the company grow into Balancehero India while growing digital products and developing marketing ideas.

As a graduate of BITS Pilani with an MBA, Aggarwal has consistently demonstrated the ability to lead product-driven growth, implement digital marketing strategies, and scale user acquisition efforts. At BharatPe, he played a key role in the success of PostPe. His tenures at Snapdeal and MakeMyTrip further solidified his reputation as a growth leader, known for executing high-impact marketing initiatives.

Souparno Bagchi, COO, of Balancehero India, states, “Ashish’s deep understanding of the digital ecosystem, combined with his ability to scale growth, makes him a remarkable addition to Balancehero’s leadership. We look forward to his contributions as we continue to drive innovation and serve the credit needs of Bharat”.
Aggarwal comments, “Joining Balancehero India offers a unique opportunity to drive strategic growth in a rapidly evolving fintech landscape. My objective will be to implement data-driven marketing initiatives that strengthen the company while advancing the mission of financial inclusion”.