DS Group to bring Marriott’s W Hotels Brand to Delhi NCR
DS Group has revealed intentions to introduce Marriott International’s W Hotels brand in Delhi NCR, signifying the brand's debut in the area and its second location in India following Goa.
The firm plans to allocate approximately Rs.400 crore for the project, which will include 200 rooms and is set to launch in the latter half of 2027. The hotel will be situated near Indira Gandhi International Airport, adjacent to Delhi’s Aerocity hospitality area.
The initiative is a component of DS Group's wider growth strategy in the hospitality industry. The firm stated it intends to enhance its footprint in the market and is focusing on a collection of 10 to 12 hotels by FY29.
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DS Group states that the choice to introduce the W Hotels brand to Delhi NCR is motivated by the increasing need for high-end lodging in the airport area, identified as a significant hospitality center in the capital region for business and leisure guests.
The new property will function under the lifestyle-oriented W Hotels brand of Marriott International, which has a presence in various international markets. The hotel in Delhi NCR is anticipated to feature branded social and dining areas that align with the W Hotels concept.
The progress occurs as hotel operators and property owners keep growing in India's upscale hospitality sector, backed by increasing travel demand and constrained supply in various urban areas.
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DS Group presently runs six hospitality establishments throughout India, featuring hotels in Nainital, Jim Corbett, Guwahati, Jaipur, Bengaluru, and Kolkata. The firm has detailed intentions to allocate Rs.1,000 crore towards its hospitality sector in the coming years and aims to double its room capacity by 2029. For Marriott International, this signing introduces an additional property to its expanding portfolio in India and enhances the W Hotels brand's presence in the nation beyond Goa.
The DS Group (Dharampal Satyapal Group) is a prominent FMCG conglomerate and a Multi-Business Corporation with a robust Indian and global presence. Established in 1929, it represents an inspiring and thriving business narrative that combines an impressive history and heritage with forward-looking expansion. It possesses a broad and varied portfolio that includes Food and Beverage, Confectionery, Mouth Freshener, Hospitality, Agriculture, Luxury Retail sectors, and additional investments. Catch, Pulse, Pass Pass, Silver Pearls, Ksheer, Rajnigandha, Ovino, L’Opera, Le Marche, Birthright, LuvIt, Chingles, Golmol, Namah are among the prominent brands that the Group proudly supports today.
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As a corporation, DS Group adheres to a distinct set of principles founded on a solid basis of communal welfare to contribute to society and safeguard the environment. The DS Headquarters has received LEED Platinum certification in the existing building O&M (Operation and Maintenance) program version 4.0 from the USGBC (US Green Building Council). The DS Headquarters has also obtained LEED Zero Carbon Certification from the USGBC. DS Group has synchronized its financial results with international ESG priorities by initiating a groundbreaking Double Materiality Assessment throughout all operations. In addition to showcasing its environmental leadership, the DS Group maintains a water positivity index of 1.8 throughout its business units across 30 locations in India.