ValueLabs Acquires the Iconic Indian Design Firm Indi Design

ValueLabs, a global technology services provider, acquires Indi Design, which is one of the most iconic design houses in India. With this acquisition, the firm's offering in the solutions segment expands to include brand & business consulting. Its clients now get access to Indi Design's offerings of brand thinking along with a comprehensive design background.

Ideated in 2009 by Sudhir Sharma, Indi Design is very well known for its brand design work for Bajaj Auto, ICICI Bank, Bajaj Finserv, and Varroc. With partner offices in Shanghai, Sao Paulo, Hanoi and Riyadh, the company has been increasingly involved in management consulting, organizational design, and the design of products, services, environments & digital experiences. Moreover, the organization also publishes India's only design magazine Pool / Design India and hosts the India's Best Design Awards.

Indi Design's approach fits very well with our Digital Flywheel, taking our business strategy and UX offerings to a much higher level, enhancing the overall value proposition we offer our clients

Commenting on this acquisition, Arjun Rao, CEO, ValueLabs, says, “Indi Design's approach fits very well with our Digital Flywheel, taking our business strategy and UX offerings to a much higher level, enhancing the overall value proposition we offer our clients. With this world class Design & UX capability, powered by all things Tech in Data & Analytics, Automation and Product Development, we now have a package that not many in the world can offer!”

“When Design and Tech come together, we create new benchmarks in creativity and innovation. Tech is reorganizing Design thinking in ways that were not possible earlier. My whole team and I are very excited about the possibilities this development throws up,” concludes Sudhir Sharma, a reputed thought leader in the design community, member of the India Design Council, alumnus of the World Economic Forum (WEF) on the Global Council for Design, and jury member in the panel for the inaugural Cannes Lions for Design 2008.