Grasim Names Sachin Sahay as Birla Opus Paints CEO

Grasim Industries Limited made an announcement regarding the appointment of Sachin Sahay as the Chief Executive Officer of Birla Opus Paints. His official start date in this position will be effective starting February 16, 2026, signaling a strategic move by the Aditya Birla Group to enhance its presence in the decorative paints sector.
Grasim announced that the board sanctioned Sahay's appointment following the suggestion of its Nomination and Remuneration Committee.
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Additionally, he will assume the role of Senior Management Personnel at the company starting from that day.
The company announced that Sahay is transitioning from his previous role as Executive Vice President – Sales at ITC Limited to join their team.
With a wealth of experience spanning over three decades in sales and marketing, he played a crucial role in ITC's successful FMCG transformation. Sahay led initiatives such as expanding the national distribution network, launching new brands, and implementing innovative field-force automation strategies in both urban and rural markets. Following the resignation of Rakshit Hargave as CEO of Birla Opus Paints in November 2025 to explore external prospects, the recent appointment took place.
Hargave, a newly-appointed member of Grasim since 2021, markedly contributed to the development of Grasim's paints division by successfully transitioning it from the planning stage to its official launch.
Hargave spearheaded the establishment of six fully-integrated manufacturing plants and the enhancement of nationwide distribution and supply-chain operations.
In the meantime, the oversight of the paints business at Grasim was managed by the company's Managing Director, Himanshu Kapania.
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Earlier, the board of directors at Grasim Industries sanctioned a comprehensive scheme involving Essel Mining, ABREL, and other affiliated entities in order to rationalize and enhance the effectiveness of its renewable energy operations along the entire clean energy value chain.
The board endorsed the integration of Electrotherm Renewables and three subsidiaries of ABREL—namely ABREL EPCCO Services, ABREL Renewables EPC, and ABREL EPC—into Aditya Birla Renewables under the composite arrangement. This consolidation is intended to facilitate an increase in scale and operational efficiency.
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The reorganization aims to streamline and integrate renewable energy assets and services into a single platform, thereby enhancing organizational efficiency, facilitating better coordination, and expediting project implementation.