Hansa Cequity Ropes in Neeraj Sangani as its New CEO
The RK Swamy Hansa Group began Hansa Cequity (Hansa Customer Equity) as a start-up 13 years ago and has invested heavily since in the technology-driven space. The company offers services in the Data Analytics, CRM and MarTech space.
Sangani is an Alumni of UCLA Anderson School of Management and a keen proponent of Behavioural Economics. He has completed his professional certifications from the Institute of Data & Marketing, London and the Rotman School of Management, Toronto, and runs CXMLab, a blog on tech, data and analytics.
Sangani says, “It is an honour to lead this exciting company with a great portfolio of clients. I look forward to working closely with the Group and consolidating our leadership position in the market.”
The company congratulated Sangani for this appointment on various social media platforms.
Shekar Swamy said, “Neeraj joined the Group over two decades ago. He is well versed in our activities and culture. He grew up in the world of advertising and branding and has added valuable experience in Analytics and data-driven Customer Engagement programs. He will be a great partner to our clients and our people and drive the company to the next level.”