How Different Industries & Organizations Are Tackling The Impact Of Covid 19

Since the exponential spread of coronavirus, work from home has become the new normal. Organizations across sectors have moved to work from home model primarily for the safety of their employees and to also...

Your Story Is Your Brand - Why MBA Students Need To Build A Brand Online?

Acouple of years ago, a CEO recruiter at an MBA institute told me that my HR team looks...

Are You Fluent In Data?

As a leading global player in the food services business serving 100 million people...

Marketing In A Time Of Great Change

We are arguably in an era of marketing that is at a historical high in terms of...

Changing Consumer Habits Affecting The Business Of Brands In India

The market & consumer behavior is changing at a very fast pace, compelling the brands to modify their business models and strategies to cater to...

Beat This Stress: Making The Most Of Your 'Work From Home' During Covid-19 Season

She started her career as a PR professional with Edelman. She has served in various marketing agencies roles where she served in the Communications...

Learning The ABC Of 'Work From Home' In Times Of Covid

Advertising to me is a service; a medium between people and products, a connection between economy and market, a line joining different pieces of a...

The Emerging New Drifts In Public Relations

PR and communications industry has come of age. Unlike two decades back, when dedicated Public Relations strategies were employed only by a niche...

Safe & Secure Homes Delivered through Home Automation

Home automation is on the rise and one of the significant reasons for it the desire for homeowners to have much improved home safety and security....

A Reminder To Business Travelers To Make A Bigger Environmental Impact

As awareness of sustainability issues grow, many organizations have taken greater steps to control and manage their environmental footprint. But as...

Evolving HVAC industry

The Indian HVAC Industry is one of the largest markets in Asia, and saw around $3 billion of air conditioning equipment sales in 2018. This was...

Transforming The Traditional Steel Manufacturing Into A Digital Ecosystem

Often ask myself what the ideal workspace of the future would look like. In my opinion, it will be highly technology-driven, with the IT team as a...

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