Amazon India to Invest Rs.2,800 Crore to Scale Quick Commerce
Amazon India announced on April 23 that it will invest over Rs 2,800 crore (approximately $300 million) to enhance its operations network, including quick commerce, while increasing its expenditures on employee safety, healthcare, and financial wellbeing.
The investment follows Amazon’s Rs 2,000 crore commitment revealed in June 2025 and is integral to its overarching strategy to invest over $35 billion in India by 2030, emphasizing business growth, AI-driven digitisation, exports, and job generation.
“Since the inception of Amazon.in in 2013, we have developed one of India’s most secure, swiftest, and dependable operations networks. This year, we are allocating over Rs 2800 crore (approximately $300 million) to enhance these initiatives further, while also expanding our operations network and improving the technology that facilitates quicker, safer, and more reliable deliveries for customers,” stated Abhinav Singh, VP-Operations, Amazon India and Australia.
The firm announced plans to enhance its primary logistics network and its rapid commerce service, Amazon Now, to facilitate deliveries within minutes, hours, and days.
Amazon intends to more than double the reach of Amazon Now in current cities and enter new markets, indicating a stronger move into India's rapidly growing quick commerce sector.
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The company introduced Amazon Now in 2025 and has subsequently expanded it to more than 300 micro-fulfilment centres in major cities. This investment will enhance the network along with fulfilment centres, sortation hubs, and last-mile delivery stations, particularly in tier 2 and 3 cities.
In June 2025, Amazon declared an investment exceeding Rs 2,000 crore to enhance and upgrade its logistics and operational network, with the goal of boosting delivery speed, reliability, and technological capabilities in response to increasing competition in India’s ecommerce sector.
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The funding was allocated for opening new locations, enhancing fulfilment and sortation systems, and implementing innovative tools and technologies to boost efficiency throughout its network.
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The Rs 2,800 crore investment enhances these initiatives, maintaining emphasis on expanding infrastructure, enhancing delivery schedules, and reinforcing its technological foundation.