DoorDash and Kroger Expand Grocery Delivery Partnership
DoorDash and Kroger are enhancing their collaboration on grocery delivery. Beginning October 1, DoorDash will provide delivery from 2,700 Kroger stores across the US.
DoorDash, the largest delivery service in the US located in San Francisco, began grocery delivery in 2020 with several partners, such as Fresh Thyme and Meijer.
DoorDash initially teamed up with Kroger in 2022, when it began delivering flowers, sushi, and ready-made meals from a select number of locations.
Up until now, DoorDash has solely been delivering sushi from 900 Kroger locations and flowers from 1,700 Kroger locations. Beginning October 1, DoorDash customers will have access to Kroger's complete selection.
Yael Cosset, the chief digital officer at Kroger, stated that the enhanced partnership will attract fresh customers to Kroger and make their lives easier.
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"Customers seek more convenient shopping options at their nearby Kroger store, and delivery is becoming a vital method of interaction with us," Cosset expressed in a statement.
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Prabir Adarkar, president and chief operating officer of DoorDash, stated that the enhanced partnership with Kroger represents a significant achievement for DoorDash, as it will be the biggest grocery store accessible on the platform. DoorDash previously provided grocery delivery from Walmart, but that collaboration ceased in 2022.
Kroger, headquartered in Cincinnati, is the largest grocery chain in the United States, operating stores in 35 states and the District of Columbia. Alongside Kroger locations, it runs brands like Ralphs, Smith's, King Soopers, Fred Meyer, Harris Teeter, and Mariano's, among others.
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Kroger provides its own delivery service and collaborates with several of DoorDash's competitors, such as Instacart and Uber Eats.