Piranha Sportswear: Penetrating through the Foreign-Brands-Savvy Indian Sportswear Market

The Indian Sportswear market is flooded with foreign brands that savour a whole world of loyal market. The penetration strategy of Piranha Sportswear, the Indian sports brand that went on to become the kit...

Digital Identification is Gradually Becoming...

Technology is as revolutionary as it can get. It is the reason why we are witnessing...

Fashion Startups: The Role of Technology in...

Welcome to 2020 and the new decade of transformation in the textile industry in India!...


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