Top 10 Women Marketers - 2020

For the development of the economy of a firm, revenue generation and creating an everlasting brand impression, marketing is the holistic approach. For many years, India has been one of the prime destinations for leading marketers, who reached the farthest corner of the rural and urban regions, to make their firms' resources famous among the natives. In comparison, Indian marketers, with their innovative and indigenous marketing strategies have been able to portray the invaluable resources of the country to the world market, influencing it with sumptuous products and services. From a business perspective, marketers hold the key to business expansion. As a country, India has grown out of the orthodox belief that there are specific roles for women in a firm. Alongside the male peers, women are performing exuberantly in corporate domains like technology, business development, human resource development, accounts, customer representation, administration, and a most important vertical marketing. In both the platforms, which are offline and online, women are proficiently increasing a business's reach with successful marketing campaigns. Their innovative strategies, efficient and impactful decision making and incomparable communication skills are regarded as the responsible reasons for a product or service promotion and website traffic for online business expansion. Listing the `Top 10 Women Marketers ­ 2020' in this edition of the CEO Insights magazine, we have symbolized the women empowerment in the corporate sector. The listing features names of the prominent women marketers, who are driving marketing strategies successfully across sectors like health and fitness, finance, automobile, technology and a lot more. Their stories are inspiring and hope it encourages the readers to learn marketing from the best. They are the role model marketers in this edition.