PricewaterhouseCoopers (PwC) India has officially declared the strategic addition of Rajesh Sethi to its leadership team, designating him as a partner and executive lead for the media, sports, and entertainment vertical.

Rajesh Sethi possesses an extensive professional trajectory spanning more than thirty years, characterized by exceptional leadership across diverse sectors including media, sports, and financial services, with specialized proficiency in innovative digital business strategies and comprehensive enterprise transformation methodologies.

Throughout his distinguished career, he has occupied pivotal executive positions, notably serving as the global chief executive officer of Ten Sports and holding the distinguished role of head of NBA India, complemented by numerous senior leadership appointments within prominent global and domestic organizational landscapes.

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In his current capacity with PwC India, Mr. Sethi will be instrumental in orchestrating strategic initiatives and operational execution for clients navigating the increasingly complex and interconnected domains of content, data analytics, and technological innovation.

 

Concurrent with Rajesh's strategic recruitment, the organization has simultaneously appointed Navnit Nakra as a distinguished partner and technology sector executive.

Nakra possesses an extensive professional background spanning approximately 20 years, encompassing diverse domains including consumer technological innovations, enterprise sales strategies, digital financial transactions, and electronic commerce platforms.

Throughout his distinguished career, he has occupied several high-level executive leadership positions, most notably serving as the India Chief Executive Officer at OnePlus. 

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Within the PwC India organizational framework, Nakra is positioned to provide pivotal strategic guidance, enabling clients to enhance their competitive positioning, expand market penetration, and facilitate transformative business model adaptations by leveraging his profound insights into technological enterprise scaling and growth methodologies.

“We are delighted to welcome both Navnit and Rajesh to PwC India. Their deep industry expertise, strong leadership experience and passion for client impact will play a pivotal role in strengthening our Technology, Media and Telecom (TMT) practice”, says Arnab Basu, partner and leader – clients & industries, PwC India.

Arnab further adds that, “Navnit’s ability to bridge commercial strategy and ecosystem partnerships complements Rajesh’s proven track record in driving digital transformation across media, sports, and entertainment. Together, they bring an exceptional blend of strategic vision and execution capability that will help our clients reimagine growth in a world being reshaped by technology”.

Manpreet Singh Ahuja, partner and leader – technology, media and telecom (TMT), PwC India says that, “As GenAI and digital infrastructure accelerate disruption across industries, technology and media are converging faster than ever before. The addition of leaders like Navnit, Rajesh and Vinish significantly strengthens PwC India’s ability to support clients through this transformation”. 

“Navnit brings depth in consumer technology and ecosystem-led growth; Rajesh brings the storytelling power and strategic insight that drive brand reinvention and content-led ecosystems”. 

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“Together with Vinish Bawa in Telecom, they complete a formidable TMT leadership team — one that embodies PwC India’s ambition to be the trusted orchestrator of growth across kal ka Bharat”.