WolfzHowl has appointed Eswara VAN Sharma to the position of consulting director for #StraTech and brand orchestration across India and ASEAN markets. In this capacity, he will be responsible for managing brand strategy, ensuring client satisfaction, and spearheading business expansion while advancing WolfzHowl's #StraTech initiative that combines behavioral insights with technological solutions.

The #StraTech approach represents a fundamental principle at WolfzHowl, merging cultural and behavioral insights with data analytics and artificial intelligence to enable brands to establish meaningful connections throughout the entire marketing pipeline.

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VAN brings extensive experience in marketing, innovation, and strategic planning from his work across India, the Middle East, and Southeast Asia. His professional portfolio includes collaborations with major brands including Mondelez, Emirates, Samsung, and ExxonMobil.

Kalyan Ram Challapalli, founder, WolfzHowl India & partner and head of strategy – WolfzHowl Global says, "Over the past 13 years, we have built deep expertise and delivered strategic growth across 30+ categories. As we embrace the next chapter, WolfzHowl needs experienced leaders now to grow and consolidate our evolution via #StraTech. VAN’s experience, integrity and affable leadership make him the perfect catalyst for this phase of growth – both in India and globally".

Eswara VAN Sharma says, "It’s rare to find an opportunity that brings together the sum of one’s experiences – in behavioural science, technology, and brand building – while still offering room for growth and exploration".

"I’m excited to orchestrate strategy and technology with WolfzHowl, and help shape the movement we call #StraTech".

 

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Operating from Bengaluru, VAN will additionally contribute to expansion efforts throughout Southeast Asia and Australia while working alongside WolfzHowl's international leadership team.

Wolfzhowl revealed its expansion into Southeast Asia and Australia through the appointment of Waheed Bidiwale as global CEO and Jean Paul as CEO for Southeast Asia, establishing Singapore as the regional headquarters.

Bringing more than twenty years of executive experience in marketing technology, data analytics, and artificial intelligence across Australia, the United States, Europe, the Middle East, and Asia-Pacific regions, Waheed, who previously served as global Chief Strategy Officer at Verticurl, will spearhead Wolfzhowl's #Stratech initiative on a worldwide scale.

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At the same time, Jean, an executive who excels at coordinating people, products, and profitability, possessing over two decades of expertise within Publicis, Omnicom, and Dentsu agency networks throughout APAC regions, will spearhead Southeast Asian expansion operations from Singapore.