Why Marketing Is A Preferred Choice Amongst Graduates

Marketing is among the most widely recognised and vital components credited to the success of any organization or business. It is an indispensable part of a business. This discipline allows one to use their...

Marketing Trends in 2020

Emerging technologies, increasing conscious consumerism, desires for a more interactive...

Technology Integration Revving-up the Sales Industry

People nowadays have become so technologically dependent that imagining a life without...

HR from Cost Center to Profit Generator - Impacting Businesses Directly

It is interesting to compare the list of Fortune 500 companies of 2014 and 1955, only...

Podcasts are here to stay

When the Prime Minister of your country uses podcasts to relay his Mann ki Baat to the masses, it certainly is a big indicator that voice...

Corporate Social Responsibility Starts From The Ground UP

Corporate social responsibility (CSR) has many different definitions depending on who you ask, but the core of CSR is always the same: a...

A Cloudy Future: Migrating Legacy Systems & Data To The Cloud

The innovations of Uber, Netflix, Tinder, and Facebook apps have given the world revolutionary user interfaces and experiences. Their apps and...

AI & Audience: How AI Can Help You Target Your Marketing Efforts More Than Ever?

Everyone is talking about Artificial Intelligence (AI) these days. It seems that AI is all powerful, and can be used for everything from creating...

Change - The Only Constant

The Sales Force Automation, abbreviated as SFA, refers to the technique wherein the software is used to automate the business tasks such as...

Digital Transformation Is Not A Buzzword: IT Is Survival

The most consistent failure in the world of technology is the failure to recognize it will move on and to equip yourself to be nimble to leverage...

'Value Of Values' For Knowledge Workers

`The expression of my life is just the expression of my well assimilated value structure. What I do is but no expression of what is valuable to me....

A Note For A Modern Marketer: Content Ignites Engaging Conversations With Millennials

Ever since marketing was acknowledged as a discipline in its own right, marketers have been using a multitude of tools and strategies to reach out...

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