Changing Consumer Habits Affecting The Business Of Brands In India

The market & consumer behavior is changing at a very fast pace, compelling the brands to modify their business models and strategies to cater to every desire of the new age consumers. As a result of the...

The Digital Future Of Retail

As time is evolving, e-Tail is giving more sleepless nights to Retail. The convenience...

Beat This Stress: Making The Most Of Your 'Work From Home' During Covid-19 Season

She started her career as a PR professional with Edelman. She has served in various...

Learning The ABC Of 'Work From Home' In Times Of Covid

Advertising to me is a service; a medium between people and products, a connection...

The Emerging New Drifts In Public Relations

PR and communications industry has come of age. Unlike two decades back, when dedicated Public Relations strategies were employed only by a niche...

Air Purifiers: Solution To Indoor Air Pollution

Air pollution has become one of the major issues in today’s climate, and according to the World Health Organisation, more than four million...

Safe & Secure Homes Delivered through Home Automation

Home automation is on the rise and one of the significant reasons for it the desire for homeowners to have much improved home safety and security....

A Reminder To Business Travelers To Make A Bigger Environmental Impact

As awareness of sustainability issues grow, many organizations have taken greater steps to control and manage their environmental footprint. But as...

Smart Homes: Past, Present & Future

According to a report, the home automation market is expected to reach $151.4 billion by 2024 with a global CAGR of 12 percent, and a higher growth...

Industrial Automation In 2020 - Trends & Strategies

Across the world, technology is changing the way we look at everyday things. These are interesting times to be at the crossroads of technology and...

Evolving HVAC industry

The Indian HVAC Industry is one of the largest markets in Asia, and saw around $3 billion of air conditioning equipment sales in 2018. This was...

Transforming The Traditional Steel Manufacturing Into A Digital Ecosystem

Often ask myself what the ideal workspace of the future would look like. In my opinion, it will be highly technology-driven, with the IT team as a...

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