The market & consumer behavior is changing at a very fast pace, compelling the brands to modify their business models and strategies to cater to every desire of the new age consumers. As a result of the...
As time is evolving, e-Tail is giving more sleepless nights to Retail. The convenience...
She started her career as a PR professional with Edelman. She has served in various...
Advertising to me is a service; a medium between people and products, a connection...
PR and communications industry has come of age. Unlike two decades back, when dedicated Public Relations strategies were employed only by a niche...
Air pollution has become one of the major issues in today’s climate, and according to the World Health Organisation, more than four million...
Home automation is on the rise and one of the significant reasons for it the desire for homeowners to have much improved home safety and security....
As awareness of sustainability issues grow, many organizations have taken greater steps to control and manage their environmental footprint. But as...
According to a report, the home automation market is expected to reach $151.4 billion by 2024 with a global CAGR of 12 percent, and a higher growth...
Across the world, technology is changing the way we look at everyday things. These are interesting times to be at the crossroads of technology and...
The Indian HVAC Industry is one of the largest markets in Asia, and saw around $3 billion of air conditioning equipment sales in 2018. This was...
Often ask myself what the ideal workspace of the future would look like. In my opinion, it will be highly technology-driven, with the IT team as a...
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